Windows Media audio and video content for Mac / Apple

December 27, 2006 8:05 pm Tags: No Comments 0

Telestream announced an agreement by which Microsoft will now distribute Windows Media® Components for QuickTime. Powered by Telestream’s Flip4Mac technology, the Windows Media components enable Mac OS X users to play Windows Media video and audio directly within the familiar QuickTime Player. The components are now available as a free-of-charge download from Microsoft’s website at:

Download Windows Media Player for Mac (Flip4Mac)

The new product allows Quicktime Player to play Windows Media. From the Microsoft website:

With Windows Media® Components for QuickTime, by Flip4Mac™, you can play Windows Media files (.wma and .wmv) directly in QuickTime Player and view Windows Media content on the Internet using a Web browser.

Supported Audio Codecs:

Windows Media Audio 9
Windows Media Audio 9 Professional
Windows Media Audio 9 Lossless
ISO MPEG Layer 3 (MP3)
Microsoft G.726
Microsoft IMA ADPCM
Microsoft G.711 aLaw
Microsoft G.711 uLaw
Microsoft ADPCM

Supported Video Codecs

Windows Media Video 9 Advanced Profile
Windows Media Video 9
Windows Media Video 8
Windows Media Video 7
ISO MPEG-4, versions 1.0 and 1.1
Microsoft MPEG-4, versions 2 and 3
Microsoft Motion JPEG

“Consumers and content professionals are demanding great ways to view Windows Media content on the Macintosh using the platform and tools they know,” said Kevin Unangst, director of the Windows Digital Media Division at Microsoft. “The Windows Media® Components for QuickTime, powered by Telestream’s Flip4Mac technology provide this important capability and live up to Telestream’s reputation for outstanding media solutions.”

”Microsoft’s decision to offer Flip4Mac technology as a Windows Media playback option is a tribute to the benefits of our QuickTime-based solution for Mac users,” said Dan Castles, CEO of Telestream. “It underscores Microsoft’s confidence in Telestream and our Flip4Mac brand. In just one year’s time, Flip4Mac has achieved tremendous success and acceptance by both Apple enthusiasts and partners. We’re delighted that the broader Mac community will gain easier access to an enhanced Windows Media playback experience on the Mac as well as exposure to our additional Windows Media tools for the Mac.”

With the proliferation of Windows Media content on the Internet today, the potential community of Macintosh users wanting to play that content is expanding. This includes the consumer who wants to view streaming news, movie trailers and home movies, the casual weekend videographer, and the serious video professional.

The Windows Media® Components for QuickTime add Windows Media playback support to the QuickTime Player and Safari web browser. Once installed, it allows Mac users to view Windows Media video and audio content from within their existing QuickTime applications. It also provides the first solution for full playback of high definition Windows Media on a Mac. Other Flip4Mac Windows Media components provide the ability to import for editing and export Windows Media from within QuickTime-based applications.

The free-of-charge Windows Media® Component for QuickTime is also available for download at