Sling TV p0wns the millenial demographic grabbing ESPN, ESPN2, AMC… including ‘The Walking Dead’

So let’s add another “channel people actually want to watch” channel to Sling TV‘s growing arsenal, they’re locking down the millenial demo this week. Sling announced SlingTV will carry the AMC Network.

 

AMC, home to cable’s top show, “The Walking Dead,” (and yes, “Better Call Saul,” it’s “Breaking Bad” spinoff) adds some needed depth to its line up with the move, and gives Millennials just one more reason to 1) jump ship from their current providers, or 2) sign up for their first “pay TV” package.

 

 

The new content, Sling said, would be added “in the coming weeks, along with BBC AMERICA, BBC World News, IFC, SundanceTV and WE tv, another bunch of content that will appeal to Millennials.

 

“There has been a remarkable expression of consumer interest since we first announced Sling TV one month ago,” Sling TV CEO Roger Lynch said. “We believe Sling TV is a game-changing service that enhances the existing television landscape. Now underserved audiences have access to the best of live TV at an affordable price.”

 

With the new content, Sling — which just this week launched widespread distribution in the U.S. after a limited launch to iron out initial distribution issues. I’m guessing negotiating bandwidth cost with Verizon, Comcast, etc.

 

Sling also this week added WatchESPN to its ESPN-inclusive package.

 

Its “Sports Extra” package includes the SEC Network, ESPNEWS, ESPNU, ESPN Buzzer Beater, ESPN Bases Loaded and ESPN Goal Line – all of them loaded with content and a lot of college football and basketball.

Its “News & Info Extra” offers a mini-bundle including HLN, Cooking Channel, DIY Network, and Bloomberg.

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