Posts tagged ‘New York’

New York Metro Data Center Expansion: More Space, Higher Power Density and Hybridization

October 3, 2014 10:58 am


Less than a year after opening its doors, Phase 1 of Internap’s Secaucus, N.J. data center is almost at full capacity. Fortunately, Phase 2 has just been completed and is now ready to move in. Phase 1 included 13,000 square feet of space with 1.4 MW of power. Phase 2 development has doubled the space and power, adding another 13,000 square feet and 1.4 MW. What makes this particularly interesting though is that most of the additional 1.4 MW is going to be deployed in Phase 1. The ability to build up space and power in a modular fashion allows more flexibly in power usage for our customers. At full utilization, Phase 1 and 2 are expected to have a combined capacity of 5.6 MW.

Our success in the fairly crowded New York/New Jersey data center market is a result of clear product differentiation. Over the last few years, we have been actively engaging with our customers to learn more about their high density power needs. The average draw per square foot is up 25% across all facilities, with a few markets like Silicon Valley experiencing a 40% year over year jump. In Secaucus, several customers are drawing 15kW/rack and the average power draw (not provisioned or expected draw) at the facility is already upwards of 150 watts/square foot. And based on the circuits in the installation queue, it will only go higher.

The ability to hybridize IT infrastructure is another key offering that differentiates our data centers in the New York Metro market. More and more customers are interested in using hybrid services within the data center, and we expect to see a larger number of AgileCLOUD customers in Phase 2 than we currently have in Phase 1.

The results that we have seen in the New York market are an incredible validation of our focus on providing value to customers even in a market that is considered to be somewhat commoditized.

Our Secaucus data center expansion allows Internap customers to get the most out of their colocation footprint today and in the future. To learn more about the benefits of high power density and hybrid capabilities, download our Next-Generation Colocation white paper.

The post New York Metro Data Center Expansion: More Space, Higher Power Density and Hybridization appeared first on Internap.

Can Creative Solve The Video Viewability Problem?

October 2, 2014 11:59 am


How are agencies adapting to stricter video viewability standards, and getting viewers to spend a bit more time watching their ads. For New York-based agency Protagonist, one “trick” is to get right
into the brand story, according to cofounder Jordan Rednor. “We have changed our creative thinking to make sure we adapt [to viewability issues],” Rednor told attendees of the OMMA RTB conference, on
Thursday. Agencies like Protagonist are also looking to direct marketers and TV networks, which are facing similar challenges, Rednor said.

Brands and video content – for long term

September 30, 2014 12:07 pm


Brands always want to create, and be associated with, engaging digital video and other content. But a key question is: How long can you last?

“How are you
going to produce all this content throughout a year?” asks Al Cadena, senior account director and digital strategist for Beeby Clark + Meyler, in speaking at OMMA Premium Display in New York.
“That is one of the biggest challenges”. The process can be a long one, and hurdles abound especially when clients have limited budgets and the content has to run in step with strategic
business objectives. This also includes continuing measurment of those content efforts.

“It can be real costly,” he said.

Nathan Brown, general manager of video and TV for Complex Media, who has Pepsi as a client, says though it does takes a lot of investment capital it’s healthy to create an
“ecosystem where things can be tested and thrive.”

AOL Launches A Data Management Platform, Unveils TV Ad Targeting Tech

September 29, 2014 2:34 pm


Big Data just got much bigger at AOL. At its second annual “Programmatic Upfront” event in New York on Monday, AOL announced the launch of a data management platform (DMP) with multi-touch
attribution using technology from Convertro, the consumer tracking platform and attribution tech firm AOL acquired in May.

Rackspace::Solve New York: Docker Examines The Future Of Applications

September 11, 2014 1:00 pm


The time has come to change the way we create, develop and ship applications. At Docker, we believe it should be quick and painless to ship application workloads across environments (dev, test and production) and hosts (laptops, data centers and clouds). Docker container technology is quickly pushing us toward that reality.

Docker eliminates the friction between environments to provide faster app delivery, infinite deployment flexibility and improved service levels.


Before Docker, developers and sysadmins needed to take an application, combine it with an operating system and emulate the entire server to make it portable. Now, there’s a simpler way: dockerizing the app. Docker leverages underlying container technology to ensure containers are simple to use, portable between environments and accessible to developers and sysadmins. To provide tools and resources for increased collaboration, Docker recently established a cloud-based registry known as Docker Hub. With Docker containers and the work we’re doing with our partners, like Rackspace, we’re making it possible to build, ship and run any app, anywhere.

Want to hear more about how Docker is changing the way we build, ship and run apps? Ken Cochrane, Engineering Manager at Docker, will present “The Future of Applications” at Rackspace::Solve New York, a one-day summit where you’ll hear directly from companies like Docker about how they’re solving tough challenges in their businesses. Rackspace::Solve New York is Thursday, September 18 at Cipriani Wall Street.

Register now for Rackspace::Solve New York.

And stay tuned for details of the next Rackspace::Solve event in Chicago.

A watch expert’s take on the Apple Watch: the benefits and failures of digital

September 10, 2014 4:03 pm


Despite Benjamin Clymer’s many accolades across the past several years — the New York Times calls him the “High Priest of Horology” — it’s possible you’ve never heard of his website Hodinkee. The name might not bring watches to mind, but it’s actually a Czech word for “wristwatch” (technically it’s “hodinky” in Czech). The site’s established itself as a go-to source for wristwatch obsessives, and Clymer’s its executive editor, which is exactly why we were so interested to read his thorough dissection and impressions of Apple’s first ever watch: Apple Watch.

In a lengthy piece (that we suggest you read in full), Clymer begins by setting expectations: “I’m not even sure we can call it a watch.” That isn’t to say he doesn’t like Apple’s effort, but comparing it directly to a traditional, mechanical wristwatch is near impossible.%Gallery-slideshow221380%

Filed under: Wearables, Software, Mobile, Apple


Source: Hodinkee

Rackspace::Solve New York: How CloudMine Solves For High Mobile Performance In Regulated Environments

September 9, 2014 2:00 pm

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Mobility adds an interesting new wrinkle to the management of sensitive data, especially in highly regulated industries like healthcare. Mobility makes data portable and enables that data to travel anywhere at any time, which means ensuring the security of data accessed from mobile devices is paramount to all mobile initiatives.

At CloudMine, we provide an enterprise-grade mobile gateway that ensures the app you build will keep sensitive data behind the firewall when it needs to be kept there, and is available for consumption from mobile devices in a secure and mobile-optimized manner. Our software sits between large enterprise systems like Oracle DB and SAP and bridges that data securely to mobile devices over the public Internet. That’s increasingly important in the mobile health arena, where wireless devices are used to manage health conditions, collect health data, monitor vital signs, provide clinical decision support and access personal health information.


Mobile health data is all around us. It’s on consumer medical devices, FDA approved medial devices, apps on our smartphones and in electronic health records. Think about it: FitBit, Healthbook, MyChart, VitalScore, iHealth BP and VSee all touch mobile health information. With all these mobile initiatives comes the challenge of data security and compliance, including regulations like HIPAA and HITECH.

The CloudMine platform enables our customers in healthcare and related fields to easily develop apps that comply with strict regulations regarding personally identifiable information (PII) and electronic protected health information (ePHI). Our customers can use our suite of web services, mobile and web SDKs, and dataset integration technology to quickly and cost-efficiently build, deploy, maintain and secure applications.

We rely on the Rackspace Managed Cloud to help us design the optimal architecture for our software – it’s like having our own at scale DevOps and engineering team to do the hard work for us. The cloud alone isn’t secure enough for what we do, so we rely on a hybrid cloud deployment – a mix of bare metal dedicated servers and the cloud.

Together with Rackspace, we solve the challenges of mobility and secure data exchange for our customers.

Want to hear more about how CloudMine solves for high mobile performance in regulated environments? Marc Weil, CTO of CloudMine will present at Rackspace::Solve New York, a one-day summit where you’ll hear directly from companies like CloudMine about how they’re solving tough challenges in their businesses. Rackspace::Solve New York is Thursday, September 18 at Cipriani Wall Street.

Register now for Rackspace::Solve New York.

And stay tuned for details of the next Rackspace::Solve event in Chicago.

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Adspace Adds 9 Malls to Network

September 8, 2014 3:41 pm


The country’s largest digital place-based network in malls is getting even larger, with Adspace’s announcement that it is adding nine new venues to its portfolio, bringing the total to 222 malls
across the U.S. The latest round of additions includes The Mall at Bay Plaza, the first new enclosed mall to open in New York City in almost four decades. Adspace will operate a total of 46 digital

Rackspace::Solve New York: How Under Armour Solves For Rapid Ecommerce Growth

September 8, 2014 2:00 pm


By Brian McManus, Senior Director of Technology, Under Armour

When Under Armour started, we had just four web servers and a database server. Back then we were called KP Sports – named after our founder and CEO Kevin Plank.

We grew. And we grew quickly. We needed infrastructure – and a partner — that supported not only our ecommerce site’s high traffic (especially during seasonal spikes or a Super Bowl commercial) but also one that was always up and could grow right alongside us.

The Under Armour/Rackspace story is built on nearly a decade of growing together. When we signed on with Rackspace, we were a small startup making and shipping shirts. Rackspace was a scrappy hosting upstart. Together, we’ve grown in our respective industries and with each other. At Under Armour we’ve doubled-down with Rackspace because of our similar paths and cultures. We have parallel stories and our businesses are each built on doing the right thing for our customers.

Our journey from four servers to 200 is a testament to the foundation we’ve built on Rackspace. And we know Rackspace will be there for us to support our future growth and ensure we can continue to scale to meet increasing demands in the ultra-competitive ecommerce world.

Want to hear more about how Under Armour works with Rackspace to solve for high-demand ecommerce and growth? Brian McManus, senior director of technology at Under Armour will present at Rackspace::Solve New York, a one-day summit where you’ll hear directly from companies like Under Armour about how they’re solving tough challenges in their businesses. Rackspace::Solve New York is Thursday, September 18 at Cipriani Wall Street.

Register now for Rackspace::Solve New York.

And stay tuned for details of the next Rackspace::Solve event in Chicago.

Rackspace::Solve New York: How SumAll Solves For Big Data, Scale

September 4, 2014 1:30 pm


By Dane Atkinson, CEO, SumAll

Since we formed SumAll in May 2011, we’ve crunched over 4 terabytes of data, and that’s growing at a rate of about 30 percent per month. We track more than $4 billion in revenue, 290 billion social actions and 190 billion sites for more than 250,000 businesses (we expect that to hit a million next year).

We’re seeing 1,000 percent growth per year.


Our growth is based on a simple premise: offer a real-time analytics platform for marketers, businesses and entrepreneurs to gain meaningful insights from data by collecting it into a single place. Whether it’s data from Facebook, Google, PayPal, Stripe, Amazon or Twitter; we present it in a simple, tangible way for our users to digest it and make intelligent decisions based on it.

Our platform is built on ObjectRocket and Rackspace, and they’ve helped us not only solve the big data challenges we face, but also scale so when we hit that million-customer mark we can seamlessly accommodate it.

Rackspace makes us feel like we’re not standing alone. Rackspace is the specialist we need to help us grow and solve the challenges we face.

Want to hear more about how SumAll solves for big data and scale? Dane Atkinson, CEO of SumAll will present at Rackspace::Solve New York, a one-day summit where you’ll hear directly from companies like SumAll about how they’re solving tough challenges in their businesses. Rackspace::Solve New York is Thursday, September 18 at Cipriani Wall Street.

Register now for Rackspace::Solve New York.

And stay tuned for details of the next Rackspace::Solve event in Chicago.

Rackspace::Solve New York: Solve Tough IT Challenges

September 3, 2014 10:26 am


Does big data have you stymied? Are you considering DevOps to tear down productivity-killing siloes? Has your ecommerce site grown beyond your wildest dreams and you have to scale – and scale fast? You’re not alone.

Register now for Rackspace::Solve New York
Thursday, September 18 at The Cipriani Wall Street

Rackspace customers and solutions partners will share about how they stared-down and solved some of the toughest IT challenges and turned them into business-building opportunities when our Rackspace::Solve series of one-day thought leadership summits hits the Big Apple later this month.


At Rackspace::Solve New York, an exciting roster of cutting-edge companies will discuss about how they use technologies like virtualization, ecommerce, big data, DevOps and cloud architectures to drive real results and overcome technology challenges.

For example, Appboy will discuss how DevOps helps it solve for rapid customer growth and scale; Under Armour will share how it scales its high-demand ecommerce and brand experience; Docker will take the stage to talk about the future of applications; SumAll will showcase how it solves for big data; CloudMine will highlight how it solves for mobile performance in a regulated environment; and more.

Along with perspective from Rackspace customers and partners, you’ll get insight into the latest trends in private, hybrid and managed clouds from Rackspace experts and from respected industry analysts from 451 Research and Forrester Research.

Join me at Rackspace::Solve New York and hear from companies that have embraced game-changing technologies to fuel success.

I look forward to seeing you in New York!

Rackspace Solve::New York is Thursday, September 18 at The Cipriani Wall Street. Register now.

And stay tuned for details on Rackspace::Solve Chicago, Monday, October 20.

Bare metal goes global in London, Hong Kong

August 6, 2014 10:36 am

World (Europe Africa)

Bare metal remains to go-to choice for companies running data-intensive applications, such as big data and analytics solutions, online gaming and mobile advertising platforms. As businesses scale their operations worldwide, the need for global availability of these applications has increased. To meet this demand, Internap’s bare metal offering is now available in our London and Hong Kong data centers.

Big data and latency-sensitive applications run better on bare metal than in traditional virtual cloud environments, as demonstrated by our customers and the latest Cloud Spectator benchmarking report. In addition to significant cost savings, the findings also show the benefits of running big data workloads on high-performance NoSQL databases such as Aerospike and Internap’s bare-metal servers. As the need for powerful, transaction-intensive applications becomes an integral part of business strategy, a high-performance infrastructure that includes bare metal can enable optimal performance.

Here are some recent articles highlighting the expanded availability of bare metal in Europe and Asia, as well as the benefits of incorporating bare metal into your hosting environment.

EnterpriseTech: Big Data Prefers Bare Metal

Recent benchmark tests by Cloud Spectator compare bare metal servers with similar high-performance virtual public cloud configurations. The findings reveal lower latency, higher throughput and more cost-efficiency, particularly for “fast big data” workloads running Aerospike’s in-memory NoSQL database on bare metal servers. The test results speak for themselves – check out the full report here.

Cloud of Data (blog): Internap joins Jungle Book song chorus

Many companies claim to offer bare metal solutions, but few are considered to be true contenders in this sector. However, according to Paul Miller’s article, bare metal may be a “bare necessity” for today’s cloud providers. Bare metal reminds us that “the ‘traditional’ virtual machine isn’t the only way to run a data centre”.

Data Center Knowledge: Internap Expands Bare-Metal Cloud Servers to London, Hong Kong Data Centers

With bare metal now available in London and Hong Kong, Internap has addressed the increased demand for globally distributed data-intensive applications. Global locations also include Amsterdam, Singapore, Dallas, New York and Santa Clara. The bare metal offering is backed by Internap’s patented Managed Internet Route Optimizer (MIRO) technology, which continuously monitors Internet performance and routes traffic along the best available path.

Download the Cloud Spectator Benchmarking Report to learn more about the benefits of running big data workloads on bare-metal servers.

The post Bare metal goes global in London, Hong Kong appeared first on Internap.

Kim Kardashian is evil

August 4, 2014 3:53 pm


The weekend before last I retreated into the woods, far away from New York City, but this past weekend I was back and needed something to do. So, naturally, I downloaded Kim Kardashian: Hollywood on my Nexus 5.

If you haven’t heard about the Kim Kardashian game by now I just, like, can’t even. Even I’m late to the party. It’s one of the most popular games on Google Play and the App Store right now, and it’s reportedly raking in unfathomable amounts of cash for creator Glu — up to $200 million a year. I can’t stop playing it, and that’s a big problem, because the game would be amazing if it wasn’t so goddamn terrible.

I’ll happily confess that I love games like Kim Kardashian: Hollywood. Roleplaying is fun. I’ve been doing it for as…



August 4, 2014 2:07 pm


Any way you look at it, Tim Wu is an unlikely candidate for public office. The Columbia law school professor who coined the term “net neutrality” is a public intellectual better known for his academic work than his political activism. But he entered New York’s Democratic primary when Zephyr Teachout, a fellow law professor and activist, asked him to be her running mate in a long-shot challenge to incumbent Governor Mario Cuomo. The current lieutenant governor, Robert Duffy, is not seeking reelection, so Wu faces Cuomo’s chosen successor, former Congresswoman Kathy Hochul.

Internet activists have long supported Wu’s writing; now he’s asking them to support his campaign. Cuomo has challenged the petitions that Wu needs to get on the…


Brand Safety and Online Advertising: Who Can Advertisers Trust?

August 2, 2014 4:07 am


… speaking at the recent Streaming Media East conference in New York City. … While programmatic ad buying is a hot topic now in the online video ad …